NCO is always trying to find new ways to serve it's members better. In that effort, we've put together a short survey and would very much appreciate your participation!
Written by Roy H. Williams, on Tuesday, 08 May 2007
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1920
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35
"I'm in the furniture business. Which media should I use?"
"I'd like to target people who are afraid of the dentist. Can you recommend a good mailing list company?"
"My uncle uses television ads to attract new customers and they work really well for him. Television ads have made him rich. What's your opinion of TV?"
"No one in my town listens to the radio anymore. Everyone has satellite or an iPod."
"I tried advertising. It doesn't work for my kind of business."
People say things like this and expect me to have an intelligent response. What usually happens is that I stand there, dull-eyed, with my mouth hanging open. These are not my favorite moments.
When my brain finally recovers and I tell them the truth they need to hear, they act as though I've sidestepped their question.
Written by Ricky Saulters, on Thursday, 12 April 2007
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2310
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35
From the opening chapters of Matthews “Kingdom” centered Gospel comes the thunderous echoes of a prophetic word given almost a millennia before. Situated at the core of that oracular utterance is the word “repent”.
Allow me to tell you that when one attempts to Westernize theological concepts it causes us to modernize the “true” gospel - until it becomes a vain traditional analysis of our “own” interpretation, far from what God originally intended.
I wanted to share something with you all that I believe is vital to reaching the unchurched in today’s day and age: media and advertising. I am closely attuned to the church’s need for cutting edge media because I work for a Tulsa-based marketing firm called faithHighway, Inc.
Written by Kent Shaffer, on Sunday, 04 February 2007
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1056
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43
How should a church spend its money to most efficiently and effectively reach the lost? It’s a great question and a rough paraphrase of one I was asked this past month. The answer lies in learning to ask yourself four questions for every dollar you spend.
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From the opening chapters of Matthews “Kingdom” centered Gospel comes the thunderous echoes of a prophetic word given almost a millennia before. Situated at the core of that oracular utterance is the word “repent”.
today’s day and age: media and advertising. I am closely attuned to the church’s need for cutting edge media because I work for a Tulsa-based marketing firm called faithHighway, Inc.
